Preparing for Global Sourcing Expo 2024

Author: Elizabeth Formosa

As a Startup or Scaleup, choosing the right supplier is crucial and key to your business success. It’s not something to be rushed.

You might be at the stage where you’re wondering how to find a clothing manufacturer, what questions you should ask, and how to do all of the above without feeling completely overwhelmed!

There are many ways to approach finding your dream product team. Still, I have always advocated for attending trade shows, like Global Sourcing Expo, because they allow you to meet multiple potential suppliers in person and in one place.

As we prepare for Global Sourcing Expo Sydney, 2024, we’re diving into the Fashion. Business. Mindset podcast archives to revisit our chat with Marie Kinsella, CEO of the International Exhibition and Conference Group, and hear her words of wisdom on how to get the most out of your expo experience.

What is Global Sourcing Expo?

This twice-annual gathering, hosted in Sydney and Melbourne, brings together hundreds of suppliers and industry leaders. It offers the opportunity to meet with businesses from around the world, including China, India, the States, Bangladesh, Pakistan, Hong Kong, Japan, Korea, and the Philippines.

“Our tagline is ‘We bring the world to you,’ and I really find this quite extraordinary still that instead of our retailers and wholesalers and those involved in the fashion and accessories and homewares industry having to travel the globe, We actually bring selected manufacturers from all around the world to the International Convention Centre in Sydney for three days.” – Marie Kinsella

Why Attend As A Startup Or Scaleup?

On the podcast, we spoke to Marie about how fashion brands in Australia can benefit from attending the Global Sourcing Expo, particularly those in their startup or elevation days. Some of these include the opportunity to:

  • Connect with large and small-scale suppliers, too. The latter are more likely to have smaller minimum order quantities, making them great potential clothing manufacturers for startups.
  • Attend seminars, workshops, and panel discussions covering new developments in the industry.
  • Meet other service-based businesses that can help you on your journey (like us – Fashion Equipped consultants and mentors!)

Most importantly, at Global Sourcing Expo, you have the chance to expand your connections and have powerful conversations in person.

The Importance Of Being Prepared

If your goal is to meet your ideal production partner, it’s important to go into the expo with a plan – one that will help you identify the right vendors to speak to, protecting your time, mental energy, and social stamina.

I have been attending fashion expos for years, and I remember those early days vividly. I’d wander the conference corridors, getting into 20-30 minute conversations. The late afternoon would sneak up on me, and I’d think, ‘Wait, what am I actually doing? Who exactly should I be talking to?’

That’s why we developed a free guide to preparing for the Global Sourcing Expo, including a two-page checklist to help you build your own sourcing criteria and feel empowered to ask all the right questions.

My hope is that it makes your experience streamlined, systematic, and stress-free. Download the guide for free HERE.